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We Found Your ICPs &
Their Jobs-To-Be-DoneWe’ve already mocked up custom ads & landing pages in your free marketing plan
Job Title
Head of Demand Generation
Firmographics
- Job Role:
- Marketing
- Industry:
- Software
- Revenue:
- +$5 Million
- Employees:
- +100
- Geography:
- United States
Jobs-To-Be-Done
- Lowering CAC
- Increase Conversion Rates
- Fixing Attribution
Main KPI
SQL
Job Title
VP of Marketing
Firmographics
- Job Role:
- Marketing
- Industry:
- Manufacturing
- Revenue:
- +$50 Million
- Employees:
- +1,000
- Geography:
- United States
Jobs-To-Be-Done
- Increase Demo-Close CVR
- Stop Ad Waste
- Lower Costs
Main KPI
Revenue
Job Title
Director of Growth
Firmographics
- Job Role:
- Marketing
- Industry:
- Software
- Revenue:
- +$5 Million
- Employees:
- +100
- Geography:
- United States
Jobs-To-Be-Done
- Fix CRM Data Piping
- Shorten Sales Cycle
- Find Growth Opportunities
Main KPI
Pipeline
We Found Your Top 3 Competitors
& Actionable Insights
Top 3 Competitors
- Competitor.com(Edit)
- Competitor.com(Edit)
- Competitor.com(Edit)
See What Your Competitors Are Doing
& Where The Quick Ad Opportunities Are
Highest Opportunity Paid Keywords
You're Not Targeting Yet
| Paid Keyword | Monthly Search Volume | Estimated CPC | Opportunity |
|---|---|---|---|
Customer data platform | 6,600 | $14.2 | High |
CDP Software | 2,900 | $18.7 | Medium |
Data integration tools | 2,000 | $9.4 | High |
Enterprise CDP | 880 | $21.6 | Medium |
Data activation | 1,300 | $7.2 | High |
ICP Ad Audience Recommendations
Native To Each Ad Platform
| Ad Platform | Targeting Type | Audience/Filter | Demand Type |
|---|---|---|---|
LinkedIn | Job Titles | General Counsel, Chief Legal Officer, Corporate Secretary, +4 Others | Demand Generation |
LinkedIn | Job Functions | Legal, Finance, Operations | Demand Generation |
LinkedIn | Company Size | 51-200, 201-500, 501-1000, +1 Other | Demand Generation |
LinkedIn | Industries | Financial Services, Real Estate, Legal, +5 Others | Demand Generation |
LinkedIn | Skills | Corporate Governance, Legal Compliance, Risk Management, +1 Other | Demand Generation |
LinkedIn | Group Membership | Legal/Compliance/Legal Ops Industry Groups | Demand Generation |
LinkedIn | Matched Audiences | Email lists of legal/finance leaders, Lookalikes from site visitors | Demand Capture |
Google | In-Market Segment | Business & Productivity Software › Business Operations Software | Demand Capture |
Google | Custom Intent | "Entity Management Software", "Corporate Compliance Platform", +1 Other | Demand Capture |
Google | Custom Affinity | Visitors to Competitor 1, Competitor 2, Competitor 3 | Demand Generation |
Reddit | Subreddits | r/legalops, r/accounting, r/finance, r/smallbusiness, r/entrepreneur | Demand Generation |
Reddit | Interests | Legal Services, B2B SaaS, Compliance Software | Demand Generation |
Meta | Job Titles/Employers | General Counsel, Legal Manager, Finance Director, Ops Director | Demand Generation |
Meta | Interests | LegalTech, Compliance, SaaS Software, Corporate Governance | Demand Generation |
Meta | Behaviors | Business Page Admins, B2B Decision-Makers, SaaS Users | Demand Generation |
Meta | Retargeting | Visitors to Blog Posts or Demo Pages | Demand Capture |
YouTube | Placement Targeting | Pre-roll on Videos About LLC Formation, Corporate Compliance, Legal Software | Demand Capture |
YouTube | Custom Segments | Users Who Searched Legal/Compliance Tools | Demand Capture |
YouTube | Topics | Business Software, Legal, Accounting & Auditing | Demand Generation |
Get even more ad specific recommendations in your free marketing plan...
We Found Some Quick SEO Wins
That Your Competitors Are Sleeping On
Backlink Velocity Analysis
Competitive backlink acquisition ratio relative to you.com (last 3 months)
Organic Keyword Overlaps
Highest Opportunity Organic Keywords
You're Not Targeting Yet
| Organic Keyword | Search Volume | Competition |
|---|---|---|
Customer data platform | 6,600 | High |
CDP Software | 2,900 | Medium |
Data integration tools | 2,000 | High |
Enterprise CDP | 880 | Medium |
Data activation | 1,300 | High |
We got even more SEO ideas in your free marketing plan
We Started Tracking
Your Competitor's A/B Split Tests



We’ll alert you if we find any new tests in your free marketing plan
Here's a List of Podcasts, Newsletters, Influencers,
Websites, & YouTube Channels Your ICPs Follow
| Format Type | Name | Expected Cost |
|---|---|---|
Podcast | Podcast ABC | $2,000/Mention |
Podcast | Podcast ABC | $1,300/Mention |
Podcast | Podcast ABC | $1,700/Mention |
Newsletter | Newsletter ABC | $2,000/Mention |
Newsletter | Newsletter ABC | $1,500/Mention |
Newsletter | Newsletter ABC | $500/Mention |
Influencer | Jane Smith | $500/Post |
Influencer | Jane Smith | $750/Post |
Influencer | Jane Smith | $1,000/Post |
Website | domain.com | $20/CPM |
Website | domain.com | $27/CPM |
Website | domain.com | $30/CPM |
YouTube Channel | MrBeast | $0.10/CPV |
YouTube Channel | Cocomelon | $0.10/CPV |
YouTube Channel | PewDiePie | $0.10/CPV |
We’ll organize your next best investments in your free marketing plan
We’ll Use Your CRM Data To Increase
The Performance of Your Marketing Plan
We're assuming you have 3-5 CRM sales stages with these conversion rates
Customer Stage Conversion Rates
Track how leads move through your pipeline-form first contact to closing.
We’ll get more specific about your CRM data in your free marketing plan
Meet The Growth Grid That Guides Your Next Marketing Investments
Using your financial inputs, we’ll create a custom “Growth Grid” that shows your next best investments
Tap your most important KPI & see the Growth Grid change
| Priority | Revenue Gain | What | Investment | Speed |
|---|---|---|---|---|
#1 | +$23,500/mo (738% Revenue ROI) | Onsite CRO = +20% CVR | $3,000/mo | ≤ 3 Months |
#2 | +$11,500/mo (383% Revenue ROI) | 2 landing pages = +20% CVR | $3,000/mo | ≤ 3 Months |
#3 | +$9,750/mo (195% Revenue ROI) | SEO = 20% organic traffic/lift | $5,000/mo | ≤ 3 Months |
#4 | +$8,250/mo (137% Revenue ROI*)
*20% CPA Bleed Up | Google Ad Spend Increase | $6,000/mo | ≤ 3 Months |
#5 | +$8,000/mo (107% Revenue ROI*)
*20% CPA Bleed Up | LinkedIn Ad Spend Increase | $7,500/mo | ≤ 3 Months |
We’ll help you know if your current marketing budget allocation is correct in your free marketing plan too…